Skip to content
RIE CAMERON

Portfolio

Selected pieces from my collections and personal projects.

Rick Owens: "She Knows You're Watching"
Campaign Concept

Rick Owens: "She Knows You're Watching"

An unofficial Rick Owens campaign concept for FW26, exploring desire, observation and identity through luxury fashion advertising and a dark, high contrast visual language.

View project
Never Fully Dressed: Campaign Visuals
Campaign Concept

Never Fully Dressed: Campaign Visuals

A collaborative university group project developing real campaign visuals and advertising mock-ups for jewellery brand Never Fully Dressed. My contribution was creative direction, campaign visuals and the mock-ups themselves.

View project
COS: "The Space In Between"
Campaign Concept

COS: "The Space In Between"

An unofficial social campaign concept for COS: a brand-analysis-led Instagram concept pairing two contrasting looks under the line "The Space In Between."

View project
Oakley: "See What Matters"
Campaign Concept

Oakley: "See What Matters"

An unofficial Oakley eyewear campaign concept built on original photography. Positioning Oakley eyewear within dramatic natural landscapes to highlight exploration, freedom and discovery.

View project
Harper's Bazaar: "Take the Scenic Route"
Campaign Concept

Harper's Bazaar: "Take the Scenic Route"

An independently developed Harper's Bazaar editorial concept exploring how fashion, travel and lifestyle come together through visual storytelling, across three photographic cover variants.

View project
The Rise of Femininity and Expression in Menswear
Essay

The Rise of Femininity and Expression in Menswear

A trend essay on how contemporary menswear has opened up to traditionally feminine elements, driven by social media, celebrity culture and a luxury-brand response.

View project